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Hypefactors

Hypefactors is tech for better media impact and reputation. With all the tools to automate and ease the work, and all the facts to document the results. All-in-one and beautifully easy.

Contact
Casper Janns
CEO
+45 20 16 74 81

Address
Kronprinsessegade 8B, 4. 1306 Copenhagen K Denmark
https://hypefactors.com
Hypefactors

Q&A with the COO

Q&A session with David (COO in Hypefactors), who has a background in the media monitoring companies Meltwater and (Danish) Infomedia
Hypefactors

Traditional sentiment analysis is inadequate

How traditional sentiment analysis is inadequate for media reputation management
Hypefactors

Machine learning techniques are essential for sentiment anal...

Machine learning is a key ingredient in the Hypefactors way of delivering state-of-the-art automated sentiment analysis - a core part of modern media monitoring and earned media tech
Hypefactors

Does your media monitoring come with next generation sentime...

Is the sentiment analysis of your media mentions done manually? Please stop it.
Hypefactors

How to avoid a shitstorm?

AI technology is an essential part of a solid defence strategy to protect against shitstorms
Hypefactors

Why care about media reputation management?

Reputation management is an integral part of running a successful business. There is no shortage of examples of companies that have suffered significant losses in both revenue and market value as a di...
Hypefactors
News

Can the value of media coverage be quantified financially? Y...

At Hypefactors, we have a very operational approach for measuring the financial value of media coverage.
Hypefactors
News

How do you measure the value of earned media coverage?

The traditional way of measuring the financial value of editorial media coverage is not working. Hypefactors CEO, Casper Janns explains why
Hypefactors
News

Effective tips to nail a press release

In 2018 at the era of digital marketing, it would be wrong to think that a press release is an outdated tool. It is actually still journalists’ favourite work document when writing about organisations...
Hypefactors
Press Release

How to own your brand story with higher credibility through ...

You can take control of the news and stories surrounding your brand by taking the role of a publisher: Establish your own publishing platform through an online Newsroom – But how do you do this succes...
Hypefactors
Press Release

New PR tech solution offers free of charge online newsroom ...

Hypefactors’ new content distribution platform Hype.News enables companies to create online newsrooms in a matter of minutes - the service is completely free of charge.
Hypefactors

Sæt tal på værdien af presseomtale

Med Hypefactors kan PR-ansvarlige nu dokumentere den økonomiske effekt af deres arbejde
Hypefactors
Press Release

New software puts financial value on media coverage

Hypefactors, a new powerful and unified PR software platform makes it easy for Public Relations and communications professionals to calculate and report the financial value of all media coverage
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