Why convert print ads into radio-style Minute Messages?

Each night, a parent reads books to her children. And nearly every day, a teacher reads aloud to her class. What do these activities have in common?
The parent and teacher take the words from a page, and turn them into spoken form. Since the beginning of recorded time, stories have been spread in this way…one person talking to another.
Rix Quinn, a former magazine editor, takes company information in print form and converts it into radio-style presentations called Minute Messages.
The messages can be placed on the company’s web site, or sent to clients as mp3 format attached messages.
“This offers a way newspapers and magazines can add emphasis to information delivery. And, it helps companies broadcast the value of new products or services.  
To receive a special report on audio Minute Messages – as well as a sample – just send your name, e-mail, and phone number to rix@rixquinn.com.